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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Member Interview with Asiya Ali

Member Interview with Asiya Ali, Founder and MD, MKV Digital

Member Interview with Eugene Mba

Member Interview with Eugene Mba, Senior Paid Media Manager, Property Finder

Member Interview with Elliot Wood

Member Interview with Elliot Wood, Head of APAC, adMarketplace

Case studies

2019 Brave Awards Winner, Scottish Government and NHS

Not For Profit

There are few health checks women hate more than the dreaded smear test.

2019 Brave Awards Winner, Tesco

Insight sponsored by MRS

Everyone knows that in retail, Christmas is the most important trading period of the year. Especially true if you’re the nation’s largest retailer – Tesco, with...

2019 Brave Awards commended, o2

Enhancing The Customer Experience

For many years, consumers who wanted to get their hands on the latest tech were often locked into rigid contracts by the
industry.

2018 marks the year O2 took...

Podcasts

The Whole Marketer Ep95 - Marketing Leadership with guest Pete Markey

Episode #95. This episode discusses Marketing Leadership with returning guest Pete Markey, CMO Boots.

Since Pete last spoke to Abby in Season 1 almost two...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep95-marketing-leadership-with-guest-pete-markey 29:40 Tue, 21 Mar 2023 07:00:00 +0000

The Whole Marketer Ep94 - Brands with guest Daryl Fielding

Episode #94. ‘Brands’ is the technical skill in this episode and features advice from one of the marketing profession’s finest brand builders, on how to create...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep94-brands-with-guest-daryl-fielding 43:18 Mon, 20 Mar 2023 18:46:00 +0000

The Whole Marketer Ep93 - Neuromarketing with guest Katie Hart

Episode #93. This episode discusses a technical skill and an area of latest thinking – neuromarketing.

Neuromarketing is the scientific study of the brain and...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep93-neuromarketing-with-guest-katie-hart 23:09 Mon, 20 Mar 2023 18:40:00 +0000