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Latest Think Pieces

Under the Spotlight with Sir Martin Sorrell at Cannes 2024

 Sir Martin Sorrell Sundowner session in Cannes 2024
Insights and anecdotes from an intimate conversation with a true titan of our industry.

Member Interview with Rohan Lightfoot

SOURCE AND CREDIT - Rohan Lightfoot
Member Interview with Rohan Lightfoot, Founder of Signal Consulting

Member Interview with Philip Chau

source and credit philip
Member Interview with Philip Chau, Regional Director, Marketing Performance & Operations, Asia.

Case studies

2016 highly commended: Thunderhead, B2B - case study

2016 commended: Thunderhead, B2B

We’re Thunderhead, a cloud-based tech company, with a revolutionary customer engagement product. You may have heard of us, but maybe you haven’t… yet. This is...

2016 winner: Extra Gum, Outside the UK - case study

2016 winner: Extra Gum, Outside UK

Extra was experiencing pervasive and steady declines.

2016 winner: Sensodyne, Grand Prix/Long Term Marketing Excellence - case study

2016: Sensodyne, Long Term

This is the story of how a change in marketing strategy completely transformed the fortunes of Sensodyne.

Podcasts

The Whole Marketer Ep86 - Ageism with guest Nicky Bullard

Episode #86. This episode discusses the impact of ageism in marketing – both externally for our customers and consumers, but also internally in the workplace.

... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep86-ageism-with-guest-nicky-bullard 34:25 Tue, 22 Nov 2022 07:00:00 +0000

The Whole Marketer Ep85 - Workstyle with guests Alex Hirst and Lizzie Penny

Episode #85. Workstyle is the topic in this episode – the revolution of flexible working and the freedom to choose when and where you work. Not only for...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep85-workstyle-with-guests-alex-hirst-and-lizzie-penny 30:29 Mon, 21 Nov 2022 18:36:00 +0000

Videos

We talk Judo and competing with YouTube with Francesco Rulli.

Interview with Francesco Rulli, New York Vice-Chair

Men in Eqypt refuse to disclose their mother's name lest it gets shamed

"#mymothersnameis" - UN Women - Egypt

No Rights. No Women is an organisation created in Lebanon to raise awareness of gender discrimination

"No Rights.No Women." - No Rights. No Women - Lebanon