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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The long and the short of ROI

Download a copy of the white paper published by the Marketing Performance Hub, a marketing community setup by Ekimetrics and global brand partners AXA, Nestlé and Pernod Ricard

The long and the short of ROI Ekimetrics
A new white paper by Ekimetrics led Marketing Performance Hub Think Tank has gathered evidenced based insights and best practices for measuring the impact of marketing along the consumer journey.

Published on: 10 December 2024

Is Your Business ready to attract and retain top digital marketing talent in Asia?

Source: mercer Getty Images provided by Mercer
In Asia, digital marketing has become a highly sought-after digital role. A new report by Mercer offers strategic guidance on how organisations can secure and retain top digital talent to support and grow their business.

Published on: 10 December 2024

The Key Quick Conversations with Nick Elliott

at The Marketing Society Global Conference 2024

TMS IMAGE
Live from The Marketing Society Changemakers Impact Conference in London: The Key🔑 - Quick Conversations 🎤

Published on: 9 December 2024

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Case studies

2012: O2, Long-term Marketing Excellence - Case Study

O2, Long-term Marketing

O2’s ‘customer first’ strategy and innovative marketing has made it a major player...

Published on: 1 January 2013

2012: McDonald’s, Organising for Good Marketing - Case Study

McDonald’s, Organising for Good Marketing

Getting into Shape for Good Marketing | McDonalds

A far-reaching and innovative programme had a major impact on employees’ confidence and motivation and banished outdated perceptions of jobs at the company.

Key...

Published on: 1 January 2013

2012: Aviva, Cause Related Winner - Case Study

2012: Aviva, Cause Related Winner - Case Study

 

Street to School
 
Aviva’s global Street to School programme recognises that every child living or working on the
street should have the right to...

Published on: 1 January 2013

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Podcasts

How Early Career Setbacks Can be Helpful

What doesn't kill you makes you stronger? Dan and Akin go back and forth over a research paper that proves the old adage correct. It is possible, probable even... https://podcasts.marketingsociety.com/episode/how-early-career-setbacks-can-be-helpful 37:16 Wed, 08 Sep 2021 10:45:00 +0000

Alchemy in the Workplace - with Rory Sutherland

Rory Sutherland is Vice Chairman, and heads up the Behavioural Science Practice, at Ogilvy UK. In this weeks episode he shares stories about the power of... https://podcasts.marketingsociety.com/episode/alchemy-in-the-workplace-with-rory-sutherland 48:03 Fri, 03 Sep 2021 06:00:00 +0000
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Videos

Roisin Donnelly on staying current in digital

Roisin Donnelly at our Fellows 2016

Roisin Donnelly on staying true to your consumer  at our Fellows Cocktail Party 2016.

Roisin Donnelly on staying current in digital

Maltesers look on the light side of disability

Light Side of Disability

Channel 4 has staked £1million of its commercial airtime as a prize in a major new initiative designed to encourage brands and media and creative agencies to

Maltesers look on the light side of disability

Billboard Beds - MoltyFoam - Pakistan

Billboard Beds

Many cities in Pakistan are full of labourers sleeping on pavements at night.

Billboard Beds - MoltyFoam - Pakistan

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