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International Women's Day 2025

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This International Women's Day, discover powerful insights from industry leaders on how marketing can drive real change toward a world free from bias, stereotypes, and discrimination.

Member Interview with Nikhita Sejpal

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Member Interview with Nikhita Sejpal

Member Interview with Inez Quek

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Member Interview with Inez Quek, Growth Marketing Manager

Case studies

2021 TMS Awards commended, Blue Light Card

Why a little known loyalty card shifted its focus away from transactions, when Covid-19 hit.

blc
This is the story of how a little-known discount card took on Covid 19, going from 1.8million to 2.9million members in just 7 months: a rise of over 60%.

2021 TMS Awards winner, The National Lottery/Camelot

The Two Billion Pound Turnaround

tnl
You may not know it, but you’ve probably benefited from The National Lottery.

2021 TMS Awards commended, Bodyform/Libresse (ESSITY)

Bodyform: #wombstories

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Libresse/Bodyform has always been a purpose heavyweight. We were the first brand to show period blood in advertising, a breakthrough moment of bravery.

Podcasts

Rediscovering the magic of DTC in data driven marketing

Paul Robinson, Director Marketing, Europe, Middle East, Africa, Central & Latin America at Jabra, talks about the multiple benefits of direct-to-consumer...

https://podcasts.marketingsociety.com/episode/rediscovering-the-magic-of-dtc-in-data-driven-marketing 25.114557816666668 2024-01-04T09:16:00.000Z

Leading Conversations - The Importance of a Strong Employer Brand

Episode 5

In this episode, Barry delves into the hot topic of Employer Brands with guests John Botia and Steph Halliday. The trio discuss what an Employer...

https://podcasts.marketingsociety.com/episode/leading-conversations-the-importance-of-a-strong-employer-brand 47.96959063333333 2023-12-22T09:00:00.000Z

Videos

From the Director of award-winning environmental documentary, A Plastic Ocean, join us for a behind-the-scenes look at its anticipated follow-up, The Last Gl

The Last Glaciers

Jaclyn discussed innovation and embracing change throughout your leadership journey, revealing how she's lived her life by the ‘omne trium perfectum’ r

Under the Spotlight, with Netflix's former CMO, Jaclyn Lee-Joe

In this Society webinar, Blackhawk Network discussed the rise of payment solutions, examining how digital payments have been used and what changes in behavio

Impact of Covid-19 on consumer attitudes to digital payments, with Blackhawk Network