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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Haytham Mansour

Image created by The Marketing Society
Member Interview with Haytham Mansour, Senior Manager CRM, Property Finder

Published on: 29 July 2025

How Music Can Make a Brand More Luxurious

By Colleen Fahey

Mixing board two woman using it
Sonic branding helps a brand stand out – and nobody stands out like fashion brands! How do they deploy music and what can other luxury brands learn from them? Colleen Fahey of Sixième Son breaks it down

Published on: 29 July 2025

Why Marketing Matters with Accenture Song

Credit: Baz London
To mark 40 years of The Marketing Society Global Awards, Accenture Song captured insights from industry leaders in a powerful four-part video series exploring why marketing matters in today’s disruptive world.

Published on: 24 July 2025

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Case studies

2020 Brave Awards winner, Gordon's Gin

Legacy brand turned challenger

gin
You are a 250-year-old brand with a 38% share & sales rising steadily (+7.9%).

Published on: 29 July 2020

2020 Brave Awards winner, ITV

Britain get talking

itv
One of the biggest questions in marketing is how to ensure your brand stays relevant. How do you make it matter, as the world changes?

Published on: 24 July 2020

2020 Brave Awards winner, Habito

Mortgages made easier

h
When our founder, Daniel Hegarty, almost lost out on buying his dream home due to an admin error, he realised the process of getting a mortgage was broken.

Published on: 24 July 2020

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Podcasts

Returning to the Big Ideas in Marketing

Qaiser Bachani, Consumer Experience Lead, Europe & Global Brands at Mondelēz International, talks about the resurgence of the Big Ideas in marketing. As we can...

https://podcasts.marketingsociety.com/episode/returning-to-the-big-ideas-in-marketing 23:48 Tue, 07 Nov 2023 07:43:00 +0000

Think Equal Podcase - Leanne Foy meets Mariagrazia De Angelis

This month, THINK EQUAL Project Director, Leanne Foy meets Mariagrazia De Angelis, General Manager, Middle East and North Africa at LANDOR & FITCH.

Mariagrazia...

https://podcasts.marketingsociety.com/episode/think-equal-podcase-leanne-foy-meets-mariagrazia-de-angelis 24:03 Fri, 03 Nov 2023 09:00:00 +0000
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Videos

Story of Plastic

With Ocean Recovery Alliance, WWF, Plastic Bag Diet Movement and Maximal Concepts
tiza

The Story of Plastic documentary takes a sweeping look at the man-made crisis of plastic pollution and the worldwide effect it has on the health of our plane

Story of Plastic

The Power of Collaboration, with Issam Kazim

... Lord Seb Coe, Ellie Norman and Guy Kinnings
d

In this session CSM's Chairman, Lord Seb Coe, European Tour's Guy Kinnings, Dubai Tourism Group's Issam Kazim and F1's Ellie Norman discussed what opportunit

The Power of Collaboration, with Issam Kazim

Brand Resilience, with Landor's Global CSO, Thomas Ordahl

to

Landor's Global Chief Strategy officer, Thomas Ordahl who will share how brand strategy and design can help brands stay relevant, reinvent themselves and sta

Brand Resilience, with Landor's Global CSO, Thomas Ordahl

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