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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Leading From Stillness: Redefining Speed, Building Flow

The Leadership at Speed Challenge

By Ishneet Kaur

Ishneet Kaur
In a marketing world obsessed with speed, true leadership means more than keeping up. Ishneet Kaur explores how stillness, flow, and coaching can empower leaders to guide change with clarity and intent.

Published on: 27 October 2025

Member Interview with Daniel Tartaro

Daniel Tartaro
Member Interview with Daniel Tartaro, Head of APAC, Winnin

Published on: 27 October 2025

AI and the New Age of Marketing Leadership: Reputation at the Speed of Conflict

The Leadership at Speed Challenge

By Jonathan Hirasawa Ashton

Jonathan Hirasawa Ashton
Jonathan Hirasawa Ashton explores how AI is transforming marketing leadership, blurring lines between creativity, compliance and accountability, and why tomorrow’s most trusted brands will treat governance as a creative advantage.

Published on: 24 October 2025

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Case studies

2019 Brave Awards commended, IAG Cargo

Business to Business sponsored by Gravity Global

cargo

This is a true story of bravery.

It is a story of how, in the face of challenging market conditions, an ill-defined internal culture and a demotivated...

Published on: 28 May 2019

2019 Brave Awards shortlisted, WeAreFearless.

Bravest Team sponsored by Shell

fearless

In March 2015 inside a Café Nero in Fulham, Garry Dods shared his vision on a few A4 sheets of paper successfully converting his first fearless team member. And...

Published on: 28 May 2019

2019 Brave Awards Winner, Robinsons

Brand Revitalisation sponsored by Accenture

rob

Since 2011, the squash category had been in long-term value decline, with 1.6M households leaving the category over the 7 years (-6%). The macro factors that...

Published on: 28 May 2019

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Podcasts

Branded podcasts and capturing a benevolent audience

Shaaf Tauqeer, easyJet's Audience and Martech Manager, shares the brand's plans for an upcoming in-flight podcast to build consumer loyalty and use their...

https://podcasts.marketingsociety.com/episode/branded-podcasts-and-capturing-a-benevolent-audience 23:22 Wed, 06 Sep 2023 12:56:00 +0100
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Videos

5G: a revolution, with Verizon Media RYOT Studio's Mark Melling

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5G is being hailed as the next big thing, yet the technology is still largely misunderstood.

5G: a revolution, with Verizon Media RYOT Studio's Mark Melling

Moving at the speed of crisis

with Armored Things Julie Johnson and Ro's Rob Schutz
jj

Fast-moving crises such as the current global pandemic require businesses to be agile and pivot like

Moving at the speed of crisis

Under the Spotlight with Mars' Mitch Oliver and Akzonobel's Katie Laviolette

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Winner of our Bravest Marketing Leader of 2019, Mars’ Mitch Oliver, and winner of our 2019 One to Wa

Under the Spotlight with Mars' Mitch Oliver and Akzonobel's Katie Laviolette

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