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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Elliot Wood

Elliot Wood
Member Interview with Elliot Wood, Head of APAC, adMarketplace

Published on: 17 December 2025

Member Interview with Snehal Fernandes

Snehal Fernandes
Member Interview with Snehal Fernandes, Creative Director

Published on: 17 December 2025

Member Interview with Oznur Demir

Oznur Demir
Member Interview with Oznur Demir, VP, Head of Global Marketing and Communication at Gennius XYZ

Published on: 17 December 2025

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Case studies

2021 TMS Awards commended, Bodyform/Libresse (ESSITY)

Bodyform: #wombstories

bodyform
Libresse/Bodyform has always been a purpose heavyweight. We were the first brand to show period blood in advertising, a breakthrough moment of bravery.

Published on: 26 July 2021

2021 TMS Awards winner, Nationwide

How Nationwide took a powerful stand for frontline staff across the nation

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This paper tells the story of Nationwide Building Society acting on our brand purpose in the trickiest circumstances, in the hardest of years, and when it could have cost us dearly.

Published on: 26 July 2021

2021 TMS Awards commended, Farrow & Ball

How Farrow & Ball found success by calming the nerves of the paint paranoid

Farrow and Ball
During the pandemic, the home decor market in the UK was booming.

Published on: 21 July 2021

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Podcasts

Why the Gaming Audience is a Great Target for Digital Marketers

Meta's Tim Lion is Head of EMEA Gaming Marketing, Global Brand & Programs, Facebook Gaming - so he knows that gamers are a great target market for advertisers...

https://podcasts.marketingsociety.com/episode/why-the-gaming-audience-is-a-great-target-for-digital-marketers 20:46 Wed, 23 Aug 2023 10:45:00 +0100

Generative AI and dynamic marketing

Marketers who embrace generative AI as a tool for reducing "busy work", being more creative, and testing and perfecting their messaging have a lot to gain, says...

https://podcasts.marketingsociety.com/episode/generative-ai-and-dynamic-marketing 18:21 Tue, 22 Aug 2023 11:04:00 +0100
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Videos

Leadership Lessons from Marvin and Mandela

By Scott Morrison, founder of the Boom!
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Scott has a unique set of experiences working in, on or on the Board of some of the world’s most recognised brands including Saatchi and Saatchi, Wiede

Leadership Lessons from Marvin and Mandela

The message matters — with Wunderman Thompson's Jo Wallace

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In recent times I've won a plethora of awards, including a gold Cannes Lion, been listed as a Campaign & Creative Equals’ Future Female Leader, The

The message matters — with Wunderman Thompson's Jo Wallace

Gina Miller: What are you prepared to do for your beliefs?

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Gina Miller: What are you prepared to do for your beliefs?

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