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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The Curator’s Edge: Why ‘Active Pulse’ Leadership can support growth and a future-ready culture

By Christophe Castagnera

Collaborative meeting in a modern office
This think piece looks at how `Active Pulse' leadership is replacing the traditional top-down model with a curator-style approach where leaders stay close to the craft, amplify specialist talent and read market signals to drive creative excellence.

Published on: 17 February 2026

Member Interview with Jen Jones

Jen Jones
Member Interview with Jen Jones, Founder, Craft Media London

Published on: 16 February 2026

Member Interview with Jemma Robertson

Jemma Robertson
Member Interview with Jemma Robertson, Managing Director, GRA

Published on: 13 February 2026

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Case studies

2021 TMS Awards commended, LADbible Group

LADx

ladx
We sought to launch a display video advertising product that addressed some of the key industry issues surrounding inventory transparency and value, questionable view-ability and brand-safety head-on. ​​​​​​​

Published on: 28 July 2021

2021 TMS Awards winner, Starling Bank

How a shed helped Starling become the fastest growing business bank in Europe

STARLING
Starling is a truly incredible business. Launched in 2014 as one of the UK’s first ‘challenger banks’ it modelled itself around the needs of the modern consumer.

Published on: 28 July 2021

2021 TMS Awards winner, Essity: Tena

Our bodies change, but why should we?

TENA
Not many people want to be associated with TENA. In fact, it’s one of those brands that people do what they can to avoid.

Published on: 28 July 2021

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Podcasts

Generative AI and dynamic marketing

Marketers who embrace generative AI as a tool for reducing "busy work", being more creative, and testing and perfecting their messaging have a lot to gain, says...

https://podcasts.marketingsociety.com/episode/generative-ai-and-dynamic-marketing 18:21 Tue, 22 Aug 2023 11:04:00 +0100

Adidas, Man Utd and that £900million bet - Unofficial Partner

Manchester United and Adidas are two of the sports worlds most iconic and valuable brands.

So the new £900million, 10 year deal, signed recently, has a...

https://podcasts.marketingsociety.com/episode/adidas-man-utd-and-that-900million-bet-unofficial-partner 39:43 Wed, 16 Aug 2023 10:47:00 +0100

An audio revolution in digital marketing

For digital marketers, audio isn't just a cheaper channel. The impact of audio in our lives is bigger than ever, according to Spotify's Head of Sales, UK &...

https://podcasts.marketingsociety.com/episode/an-audio-revolution-in-digital-marketing 20:33 Tue, 15 Aug 2023 11:29:00 +0100
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Videos

Under the Spotlight with Moet Hennessy's Paul Graham

A Marketing Society Scotland event
pg

Paul has previously worked for Versace and Burberry and prior to being brand-side, founded an agency that worked with clients such Umbro, Diesel, Skype and S

Under the Spotlight with Moet Hennessy's Paul Graham

Leadership Lessons from Marvin and Mandela

By Scott Morrison, founder of the Boom!
sm

Scott has a unique set of experiences working in, on or on the Board of some of the world’s most recognised brands including Saatchi and Saatchi, Wiede

Leadership Lessons from Marvin and Mandela

The message matters — with Wunderman Thompson's Jo Wallace

jo

In recent times I've won a plethora of awards, including a gold Cannes Lion, been listed as a Campaign & Creative Equals’ Future Female Leader, The

The message matters — with Wunderman Thompson's Jo Wallace

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