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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Sometimes We Choose Our Challenges. Sometimes Our Challenges Choose Us.

What we decide to do next is what counts.

By Mark Pollock

Mark Pollock
Mark Pollock shares his insights and experiences after losing his sight, rebuilding his identity as an adventure athlete, navigating the impact of paralysis, and catalysing global collaborations in science, technology, and investment.

Published on: 15 December 2025

Preparing for Ramadan with precision, purpose and presence

Report from The Marketing Society
A new report by The Marketing Society in partnership with The Trade Desk and Campaign Middle East reveals how brands and business's should adapt their strategies during the Holy Month of Ramadan.

Published on: 15 December 2025

Member Interview with Rasha Abu Shamaa

Rasha Abu Shamaa
Member Interview with Rasha Abu Shamaa, Content Leader

Published on: 11 December 2025

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Case studies

2020 Brave Awards commended, Dignity Funerals

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As one of the UK’s largest funeral services providers, Dignity Plc is well-established as a caring and thoughtful service provider, able to help people at one of the most difficult times in their lives.

Published on: 31 July 2020

2020 Brave Awards commended, Guinness Storehouse

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In the mid 1990s, the Guinness Hopstore, a museum dedicated to the heritage of the brand, was close to capacity. A small extension could be built, but was a slightly bigger museum what the brand needed?

Published on: 31 July 2020

2020 Brave Awards commended, KFC

Humility over heroics: a story of collective chicken courage

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In 2018, KFC was faced with the biggest crisis of its history.

Published on: 31 July 2020

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Podcasts

Can Marketing Save the Planet - Ep 60: – Collaboration, Community and Citizenship - How Wales is inspiring global Future Generation Goals

“If you ever think you are too small to influence change on a global scale, just look at what Wales are doing.”

We were intrigued and excited to have the...

https://podcasts.marketingsociety.com/episode/can-marketing-save-the-planet-ep-60-collaboration-community-and-citizenship-how-wales-is-inspiring-global-future-generation-goals 43:02 Wed, 26 Jul 2023 14:52:00 +0100
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Videos

5G: a revolution, with Verizon Media RYOT Studio's Mark Melling

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5G is being hailed as the next big thing, yet the technology is still largely misunderstood.

5G: a revolution, with Verizon Media RYOT Studio's Mark Melling

Moving at the speed of crisis

with Armored Things Julie Johnson and Ro's Rob Schutz
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Fast-moving crises such as the current global pandemic require businesses to be agile and pivot like

Moving at the speed of crisis

Under the Spotlight with Mars' Mitch Oliver and Akzonobel's Katie Laviolette

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Winner of our Bravest Marketing Leader of 2019, Mars’ Mitch Oliver, and winner of our 2019 One to Wa

Under the Spotlight with Mars' Mitch Oliver and Akzonobel's Katie Laviolette

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