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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Top Takeaways from Digital Day England 2024

By Tish House

Credit Baz Seal
Tish House, Head of Conversion Marketing at ITV shares her top four takeaways from The Digital Day England 2024

Published on: 29 May 2024

Inspiration: The Digital Day England 2024 | Review

By Sarah Dear

Credit Baz Seal
Our The Digital Day England 2024, Coffeehouse takeover host Sarah Dear from Social Element shares her key takeaways from the event.

Published on: 29 May 2024

Member Interview with Alan Thompson

source and credit: alan
Member interview with Alan Thompson, CEO NRS

Published on: 29 May 2024

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Case studies

2013 highly commended: O2 Guru, Content Marketing - case study

2013 highly commended: Content Marketing

Telefonica O2 Gurus

Expanding the `Guru' experience

In 2009 O2 launched Gurus, in-store tech experts offering free, impartial advice. They had no sales targets, so could focus...

Published on: 6 June 2013

2013 Highly Commended: RSA, Marketing Leadership - case study

2013 Highly Commended: Marketing Leadership

RSA, Raising the Bar

In 2011, it became clear that RSA’s marketing structure (with a large Group Corporate Centre Marketing function) was not delivering the desired results. The...

Published on: 6 June 2013

2013 highly commended: Just Eat, Brand Activation - case study

2013 highly commended: Brand Activation

Just Eat, Brand Activation

“Don’t Cook JUST EAT”

This is the story of how a small challenger brand took the bold decision to grow itself into a big brand, by becoming the thought leader...

Published on: 5 June 2013

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Podcasts

The Whole Marketer Ep19 - Creativity with guest Shelford Chandler

Episode #19. This episode explores the key skill of creativity; what it is and how brands and individuals can cultivate it to answer real business challenges... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep19-creativity-with-guest-shelford-chandler 29:48 Tue, 14 Dec 2021 22:22:00 +0000

The Whole Marketer Ep17 - Omnichannel with guest Jackie Skully

Episode #17. This episode explores the technical skill of Omnichannel Marketing. To discuss what it is and the benefits of this approach for your marketing plan... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep17-omnichannel-with-guest-jackie-skully 28:06 Tue, 14 Dec 2021 21:58:00 +0000
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Videos

Ogilvy & Mather's Graham Fink on China's wired ways

Graham Fink on China's wired ways

China's wired ways

Ogilvy & Mather's Graham Fink on China's wired ways

Nigel Vaz on business in a digital age

SapientNitro's Nigel Vaz on reimagining business

Reimagining business in a digital age

Nigel Vaz on business in a digital age

"I Will What I Want" - Under Armour - USA

"I Will What I Want"

Under Armour signed super model Gisele Bundchen and created a film to help change

"I Will What I Want" - Under Armour - USA

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