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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

AI and Copywriting: embracing the benefits

By Molly Prosser

In the field of digital creative, the last frontier for AI is copy. For writers, this means we can scale our craft to meet the ever-growing demand of personalization.

Unreal Engine is revolutionising other creative industries

But once again we're way behind the curve

By Stephen Barnes

Advertising seems to have an enormous blind spot around embracing change when it comes to emerging technology.

Tokyo 2020 has been the queerest games ever

What's next for brands supporting LGBTQ+ athletes?

By Elles Pinfold

While there’s much to celebrate, the games also provide a magnifying glass for how far there is still to go in LGBTQ+ inclusion and acceptance in sport and way beyond it.

Case studies

Podcasts

Leadership in Uncertain Times: How You Deliver

In the final instalment of our three-part series on COVID-19 and the future economic outlook requiring marketing leaders to lead in ways they have never had to... https://podcasts.marketingsociety.com/episode/leadership-in-uncertain-times-how-you-deliver 53:06 Mon, 03 Aug 2020 12:16:47 +0000

Skoda's Nathan Still and Tribal Worldwide's Jade Tomlin on remote creativity and electric vehicles

In the latest instalment of The Marketing Society podcast Society Editor, Michael Piggott, speaks to Nathan Still, Digital Marketing and Transformation at Skoda... https://podcasts.marketingsociety.com/episode/skodas-nathan-still-and-tribal-worldwides-jade-tomlin-on-remote-creativity-and-electric-vehicles 26:49 Fri, 31 Jul 2020 10:41:40 +0000

Impact of the postponement of the Olympics, with sailor Hannah Mills and sprinter Adam Gemili

We discussed how each will navigate their way through the next 12 months, in the lead up to 2021. Hosted by Marketing Society chief exec Sophie Devonshire, we... https://podcasts.marketingsociety.com/episode/impact-of-the-postponement-of-the-olympics-with-sailor-hannah-mills-and-sprinter-adam-gemili 01:13:06 Thu, 30 Jul 2020 10:10:58 +0000