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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Attention drives business outcomes for brands

By Laura Quigley

A better understanding of attention and how it ties to business results will help marketers ensure their campaigns capture optimum consumer attention.

SheSportTech

- getting more women in to sport tech

By Garry Dods

Support solutions provider TeamViewer has launched a new initiative to encourage more women to consider careers in sport technology roles

Member interview with Lex Bradshaw-Zanger

Member interview with Lex Bradshaw-Zanger, Chief Marketing & Digital Officer, SAPMENA Region, L'Oréal

Case studies

Podcasts

A Look To The Future, with Snap Inc's Antoine Challita and L'Oreal's Mehdi Moutaoukil

How do you strike the right balance between managing long-term plans and investments against the pressures of short-term targets? How do you prioritise empathy... https://podcasts.marketingsociety.com/episode/a-look-to-the-future-with-snap-incs-antoine-challita-and-loreals-mehdi-moutaoukil 52:46 Mon, 27 Jul 2020 11:49:01 +0000

Wax Lyrical — Secrets behind Specsavers’ in-house creative success 'Should’ve gone to Specsavers'

The “Should’ve gone to Specsavers” campaign has been running for 18 years, and is regarded by many as one of the most consistently funny ad campaigns of all... https://podcasts.marketingsociety.com/episode/wax-lyrical-secrets-behind-specsavers-in-house-creative-success-shouldve-gone-to-specsavers 40:38 Mon, 27 Jul 2020 09:37:07 +0000

Customer journey post-covid — with Cathay Pacific, Coca-Cola Hong Kong, HH Global and Deloitte

Hosted by Darren Chuckry, Chair of The Marketing Society Hong Kong, we explored the experiences, challenges and changes in the customer journey post COVID-19... https://podcasts.marketingsociety.com/episode/customer-journey-post-covid-with-cathay-pacific-coca-cola-hong-kong-hh-global-and-deloitte 01:29:33 Mon, 20 Jul 2020 16:32:02 +0000